In reviewing 2022 activity, media and social listening data, and encouraged by support for National Bingo Day from both operators and players, the National Bingo Game and The Bingo Association will be undertaking radio engagement, focusing on National Bingo Day, highlighting fun and community facts about bingo. Miles Baron, CEO of The Bingo Association and Benj Maycock, reigning Bingo Caller of the Year will be talking up a storm in advance of the day and looking to beat last year’s record audience reach of over 6.2m people!
Miles said: “We are delighted once again to be celebrating National Bingo Day with both online and retail operators. It is positive to see the whole industry coming together again for the love of bingo. National Bingo Day gives us a unique opportunity to celebrate whilst also giving our customers a chance to win special prizes.”
As part of The Bingo Association’s ongoing campaign to promote the game of bingo and bingo clubs, MPs have been invited to attend their local bingo club on the evening of Friday 23rd June, to call a charity bingo game held in support of The Bingo Association’s charity, Variety – The Children’s Charity, with the game, expected to raise over £20,000 for the charity. The sum will add to the £1.7 million already raised by bingo clubs for Variety as they move towards their target of £2 million.
The National Bingo Game will be supporting the day the campaign in the following two ways, in addition to running promotion on social media:
Sunday 25th June
• Double Jackpot Day
• Jackpots of £100,000. £2,000 and £200 on afternoon and evening games
Tuesday 27th June National Bingo Day
• Half Price National Bingo Game
• 50p for 2 or £1 for 5
For further details about National Bingo Day visit www.nationalbingoday.co.uk